Who doesn’t love coffee? It’s the drink that just keeps on giving. If you’ve spent any time around professionals, you’ll know that people are drinking more cups than ever before, and they’re also increasingly turning their back on large coffee chain stores in favor of smaller establishments. And they don’t get much smaller than a coffee truck. If you’ve got a passion for coffee, then why not get your own mobile coffee truck up and running? You don’t need to know much, but there are some steps that you’ll need to follow, as we see below.
Bring the Determination
It might be relatively easy to get a coffee truck up and running, but that doesn’t mean that it’s all smooth sailing. When you’re out on the street, you’ll have to get used to people walking right past you and going into their usual coffee haunt. You’ll have to settle for slow days when the weather is bad. Some days are going to be great, and some aren’t. So as with any business, it’s important that you’re bringing the level of determination needed to push on through even when you really don’t want to.
Know Your Coffee
People are drinking more coffee than ever before, and that means that they know what a good cup tastes like. Like anyone getting into an industry that’s based on taste, it’s vital that you’re serving up a stellar cup of joe. Take steps to learn about the process, the thinking behind each style, and so on. It’ll serve you well when it comes to whipping up your cups for your customers. If you can build a loyal following, then you’ll always be able to generate a profit – but you won’t build that following if what you’re serving isn’t so good.
Get Efficient at Making Coffee
Coffee is not like tea; it’s not something to sit and savor. People want their coffee, and they want to walk while they drink it. If you’re spending an age making one cup, and there’s a line beginning to form, then you’re going to find that people are leaving before they’ve had a chance to put in their order. Speed isn’t quite as important as taste, but it is important. Make sure you’ve got an efficient system in place to keep things moving along nicely.
Choose Your Area Wisely
And now to the big question: where are you going to put your coffee truck? It’s best to put in an urban area, where you’ll get plenty of foot traffic. To do this, you’ll need to have a vehicle that is small enough to navigate the narrow streets and has truck roll up doors, so you don’t need any additional space. From there, it’s about picking your clientele. Are you business person coffee, or hipster coffee?
Be Present at Events
Finally, remember that you can boost your profits by attending events. This is a great way to reach people who ordinarily wouldn’t pass your coffee truck, and they can be fun, too.