Marketing is a very broad subject indeed. In fact, there’s so much to learn about marketing, including all of the various different techniques that could be used, that trying to learn it all would feel like a lifetime. But that’s what makes marketing so great for businesses. There’s just so much that you could possibly learn, that you never really stop learning how it can benefit your business. We love that it’s broad, and we love that the world of marketing always seems to be changing. But what … [Read more...]

The search for good employees can be stressful and long. Every job you advertise will bring many responses, most of which will not be any good. You still have to read through every letter, email, and CV though; otherwise, you might miss the perfect candidate. However, there are ways to cut back on the time and hassle involved, it all just takes some planning. Use Social Media Social media can be a great way to get your job on the market, particularly if you need to do it on a budget. There are … [Read more...]

The phrase “customer service” is one that is commonly heard in business, usually when emphasizing how very important it is to the success of a company. However, the phrase is undoubtedly rather vague, which can lead to many entrepreneurs wondering if they are focusing on the right area when seeking to improve it. Below, we have put together the most common questions that tend to be asked by entrepreneurs when considering customer experience - and we’ve provided the answers you need to ensure … [Read more...]

The construction industry has the potential to be one of the most lucrative, but it can also be difficult to make a decent profit, and which one it will be for your business depends, to a great extent on how productive your business and your employees are. It is estimated that as many as a quarter of all construction projects slip by more than 20 percent, with a further 25 percent slipping by more than 30 percent, which is a whole lot when you think about it! Luckily, there are lots of fairly … [Read more...]

Every office needs supplies to keep it going. While the necessity of things like paper and pens might not be as strong as it once was, it's still essential to have stationery and other office supplies so everyone has the tools they need to do their jobs. Managing your office supplies is an important part of keeping your office in order, but you don't want it to take up all of your time. Being smart about what you buy and how you organize it should help you to stay on top of everything and make … [Read more...]

Despite what you may have heard about millennials, the truth is that they are very much at the forefront of a series of big changes surrounding the financial institutions of old. Many of the older ideas about how to make or hold on to money are crumbling, and this is probably in many cases for the best. In any case, you can be sure that you need to be paying attention to what is going on if you want to profit from it all personally. In this article, we are going to take a look in particular at a … [Read more...]

When you spend all day working in an office, whether it's at home or elsewhere, it's not exactly great for your health. You can experience back problems from sitting at your desk, eat badly and experience all of the stresses that go with working in close proximity with others. Fortunately, you can stay healthy while working in an office. You just need to do a few things to maintain a healthy office worker's lifestyle. A few changes to how you work and your daily routine can make a big difference … [Read more...]

It's always important to keep up with the changing demands and tastes of modern customers. As different generations become the ones with the most purchasing power, you need to pay attention to what they're looking for. If you have a store that you feel is out of date, it doesn't take a lot to make it more modern. You can update it in one or several ways to cater more to modern customers and keep them coming back again and again. Take a look at some of the ways you could create a more modern … [Read more...]

Paper shouldn’t really have a place in businesses, nowadays. Passing information around using this medium is expensive, wasteful, and much less secure than the alternatives which have appeared over the last few years. Regardless of the size of your company, you should have the resources available to take this element out of your work, and it’s very important that as many companies as possible start going down this route. To give you an idea of what can be done to take the paper out of your … [Read more...]

It’s a heartbreaking thing for any entrepreneur to have to accept that their business — that thing which they have dedicated such a huge share of their time, resources, and attention to — is faltering, and may well fail. Yet this is the unfortunate reality that faces the vast majority of all entrepreneurs at some point in their professional lives, with no exceptions being made for the rich and powerful. If your business is faltering, you may well find yourself in a state of panic and … [Read more...]