All businesses need sales to function and work, don’t they? They need sales to be consistent, so that realistic products can targets can be predicted, in order to help you channel this into the areas where you can grow your business and move forward. Are you doing all you can to reach out to potential customers? Is there anything else you can do? Here are some of the things to discuss. Making more of your website ecommerce page First of all, your website is possibly going to be your main … [Read more...]

Precision and quality are key requirements in the life of any serious professional. If you run your own business, it will be impossible for you to develop it into a force that anyone will respect or take seriously, if you’re chronically delivering a sloppy product or service. Likewise, if you work in a more conventional job role, you can expect to have a very uncomfortable meeting with your boss in short order if you keep dropping the ball, making mistakes, and turning in sub-par … [Read more...]

Starting a business can come with a lot of upfront costs including equipment, licensing, marketing and potentially even hiring employees. These costs can stop many budding entrepreneurs from chasing their startup dreams. Fortunately, there are lots of different funding options out there and strategies for starting a business on a shoestring. Here are just a few different ways to start business when you’re low on cash. Save up You may not be able to afford those startup costs now, but with some … [Read more...]

Sales are one of those cutthroat, step-on-your-face environments for many employees, and it can be difficult to keep afloat amid this chaos. When we're trying to keep our employees happy, it's a combination of keeping them motivated, but also slowly increasing the gauge so their productivity can increase. Because the sales environment is, in many ways all about the skills of persuasion, how can we help employees to build on the skills, but also provide an environment that is comforting and … [Read more...]

When you start up a small business, you have a whole lot on your mind. But one area that you really must focus on is your product concept. This will prove to be pivotal to your business’ success. You can have perfect packaging, brilliant advertising, and a stand out website, but if your product isn’t up to scratch, you’re not going to make any sales or profit. Whatever type of product or service you are planning on offering to the consumer market, you need to make sure that it is stands out from … [Read more...]

You’re a small business that is making waves and the industry is paying attention to what you’re doing. The press may have run a story about you and your business, you may have appeared on several news networks and you are establishing yourself as a voice in the small business community. Being at conferences and making speeches about important issues in your industry, and showcasing your products and services to the world. Being that you’re a figurehead now in the world of business regardless of … [Read more...]

There is no doubt free promotional gifts are effective. 7-Eleven give away free Slurpees and see an increase of 38% in sales. They gave away 4.7 million of them in 2011 and still didn’t lose money. And, it’s not only profit driven because there is a social aspect too. Viral giveaways have the potential to grow your email list by 1,500 new subscribers. The problem is not with the effectiveness but the cost – not every firm is as big as 7-Eleven. SMEs need freebies to be just that: free. … [Read more...]

You need to make sure that you are always doing whatever you can to keep your employees happy, as they are the most important aspect of your business. The happier they are the more likely it is that your business can continue to thrive and grow, so it is definitely something to always be aware of. But for so many managers and leaders, it is often very hard to make sure that you are looking after your employees in the way that they would appreciate, and you need to try and keep on top of it as … [Read more...]

Running your own business is brilliant. Whether you work on your own from home as a sole trader, or you employ others in a small team, it’s your chance to make your mark. The growth of the internet and online business means that getting started can be much easier than it used to be. But, many people find that despite an easier start, growing their business is much harder than they expected. Running a small business, even with a small team, means that you’ve got a lot to do and to think about. … [Read more...]

When you think of the benefits of owning art, you’re probably thinking about improving your home and making it a more creative space. There is also the value to consider because an art collection can be a very good investment for the future. But a lot of people don’t realize that art is actually very good for businesses as well. You wouldn’t think it but there are actually a lot of benefits for companies that own an art collection, these are just some of the best ones. It Tells Visitors What … [Read more...]