Finance expert Mike Periu on Opportunities for Small Businesses: receive mentoring and advice from larger companies. The Boston Beer Company, a $600 million brewer, has instituted a program where small businesses can receive mentoring and advice from employees to help them improve their chances of success. Staff from the company assist with marketing, financing, operations and other areas by providing one-on-one support tackling the problems that small-business owners face. In conjunction … [Read more...]
Four Tips for Maximizing Your Profits This Holiday Season
Finance expert Mike Periu on how to prepare your business and maximizing your profits this holiday season. According to a recent study by Manta, many small-business owners are enjoying a cautious sense of optimism when it comes to holiday sales. If this does turn out to be a successful quarter—and so far the Thanksgiving holiday sales suggest it will be—it's important to get your business ready to maximize revenues and profits. Train your employees on providing good customer service. Don't … [Read more...]
Is Your Business Ready for Personalized Pricing?
Retailers have access to technology that allows personalized pricing. Finance expert Mike Periu on the technology that helps retailers customize prices. Using a combination of historical purchasing data as well as purchased information about consumers, retailers can modify offers and pricing based on the specific preferences of each customer. Offering regular customers special discounts for their loyalty is a common example of this practice; however, combining these practices with data-mining … [Read more...]
lessons from small business failures
Finance expert Mike Periu on how to learn valuable lessons from small business failures. It's far easier to find articles and videos about small business success than it is about failure. Many times, however, there are more valuable lessons to be learned from failure than from success. Small-business owners succeed in different ways but tend to fail for the same reasons. Identifying these reasons and dealing with them can improve your chances of success. Entrepreneurs, who have failed and … [Read more...]
Cómo sacarle el máximo provecho a los cupones
A menudo se ven una serie de ofertas con cupones de descuento pero por no saber cómo funcionan, los dejamos pasar cuando en realidad son muy convenientes para nuestras finanzas. En este artículo, te daremos una variedad de consejos útiles para que aprendas a sacarles el mayor provecho posible. Como primer consejo, debemos decirte que primero deberás hacer una pequeña inversión. Nos referimos a que deberás adquirir el periódico del fin de semana así como un cartucho de tinta para tu … [Read more...]
Serial Entrepreneur Offers Advice for Attracting Investors
Finance expert Mike Periu on Key ways for Attracting Investors on next business venture Attracting Investors: Serial entrepreneur Geoffrey Clapp advises business owners to "go do something". Many aspiring moguls spend so much time planning, that they never get around to actually doing something. When Clapp considers potential investments or advisory roles he looks for owners, who have actually done something—even if that "something" turned out to be a failure because the learning that takes … [Read more...]
Consumers Break Holiday Shopping Records
Finance expert Mike Periu on Consumers Break Holiday Shopping Records. According to the National Retail Federation, this holiday weekend was a record breaker. 247 million consumers went shopping either online, in stores or a combination of the two. This is an increase from last year's 226 million shoppers. On Black Friday alone, 89 million people went shopping, an increase of 3 million people compared to 2011. On average, shoppers spent $423 over the weekend, $25 more than last year. Unlike … [Read more...]
Twitter Offers $1M in Free Advertising for Small Business Saturday
Finance expert Mike Periu on Twitter's $1M in Free Advertising for Small Business Saturday. In support of Small Business Saturday, Twitter announced that they will be offering Free Advertising for 10,000 small businesses $100 each in free advertising credits on the new Twitter advertising platform. Small businesses can use the credits to send "promoted tweets" which reach a broader audience. They can also be used for "promoted accounts" which help small business Twitter accounts gain targeted … [Read more...]
Potential Consequences of Fixing the Tax Code
How fixing the tax code could result in detrimental effects to the middle class. Fixing the Tax Code: As Congress and the White House continue efforts to find a viable solution to the fiscal cliff, one proposal is gaining steam - reducing tax deductions and credits. It's estimated that these deductions and credits cost the federal government $1.3 trillion a year in tax revenues. Eliminating them would, in theory, plug the annual budget deficit. Many analysts, however, note that businesses and … [Read more...]
5 Black Friday Strategies for Retailers
Not all stores have the same Black Friday Strategies. Learn how Walmart, Target and chain stores like Foot Locker are tackling this holiday season. Retailers are facing a tough holiday season this year. With expanded Internet sales and economic uncertainty on the minds of consumers, it's difficult to gauge which sales strategies will work best to maximize sales. In the process of trying to determine which is the best approach, you can see what top retailers are doing. Some retailers, like … [Read more...]
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